I love thorny marketing challenges, and the Race in America summer-term program offered by HECUA certainly presented one. The breadth of the program is difficult to communicate in standard promotional material. The program is a fast-paced tour of sites of resistance in the American South – enrolled students travel to four states over the course […]
I’ve worked on several website redesign projects, most recently the migration of HECUA’s 500+ page Drupal website to WordPress. We worked with St. Paul Media to complete a redesign that trimmed the total pages, deleted duplicate content, added a Salesforce CRM integration for applications, and involved HECUA’s multiple stakeholder groups at every step. Website homepage […]
I love working with videographers, but sometimes a project just doesn’t have to budget to justify the expense. When that’s the case, I’ve stepped up to create short promotional videos like that one embedded below.